According to a press release from B&Q, the DIY store:
… has teamed up with British designer Wayne Hemingway and HemingwayDesign to help raise awareness of the impact we are having on our planet. […] B&Q is launching ‘Body Warming Not Global Warming’. As 2008 is set to be colder than recent years, people will be leaving their heating on longer this Spring, which is why B&Q is asking everyone to save energy by turning down their heating by 1°C, and keep warm by pulling on a jumper instead.
Which is really good and community spirited of them, and only a hardened cynic would suggest that it’s “greenwashing“.
So how come they’re still selling patio heaters?